ISM Middle East 2025, the region’s largest trade show for the sweets and snacks industry, will be held from September 15-17, 2025, at the Dubai World Trade Centre, UAE. This event serves as a key platform for global manufacturers and producers of confectionery, snacks, and sweets, offering an exceptional opportunity to showcase products and innovations to a diverse audience from across the Middle East and North Africa (MENA) region.

Benefits of Participating:

1. Networking Opportunities: Connect with key decision-makers, buyers, distributors, and industry professionals to expand your network and explore new business opportunities.
2. Brand Exposure: Enhance your brand’s visibility in one of the world’s fastest-growing markets for confectionery and snacks.
3. Business Expansion: Directly engage with potential clients and partners to explore and grow your market reach.
4. Industry Insights: Stay updated on the latest trends and innovations in the sweets and snacks sector.
5. Market Insights: Gain a better understanding of consumer preferences and emerging market dynamics in the MENA region.

Our Legacy at ISM Middle East:

The Jordan Exporters Association (JEA) has proudly participated in ISM Middle East for 16 consecutive years, showcasing the excellence of Jordanian food and snacks. Our pavilion has consistently served as a gateway for Jordanian businesses to expand their reach, connect with global buyers, and promote Jordanian products internationally.

Join us in 2025 at ISM Middle East to experience the best of Jordan’s food industry and discover exciting new opportunities in the world of sweets and snacks.